Making Marketers control of their own customer data and its much more than data consolidation. Marketers require an accurate and consistent record for each customer and for this data to be available to all marketing applications and processes. Marketing teams need to iteratively analyze and activate customer data and create targeted, relevant campaigns.
Rather than working with a database owned by IT,a CDP lets marketers leverage their data for analysis and research,to make segments,to build and execute campaigns and get reports.
* Increased customer acquisition * Reduced customer churn * Higher average order values * Increased marketing engagement * Improved campaign * Cost savings through more efficient analysis of data
Contact us for CDP Consultants Billing Rate's & CDP Project Implementation costing (T&M, Fixed bid), On Shore / Off Shore model.